InboxGeek integrates with Iterable to help you turn existing website traffic into new contacts and send email when subscribers are actually in their inbox. You keep using Iterable for your lists and journeys. InboxGeek adds two services on top: LiveLeads and LiveOpens. Nothing moves out of your account, and there’s no new email platform to learn.
LiveLeads for Iterable: turn anonymous visitors into contacts
Forms only catch the 2 to 3% of visitors who decide to fill them out. Everyone else browses, leaves and is gone, even though you paid to bring them in.
LiveLeads closes that gap. You add one lightweight script to your site header, and it matches visitors who never touch a form against a compliant identity graph, then validates each email address before passing it to you. According to InboxGeek, LiveLeads identifies 20 to 40% of anonymous US website traffic.
For Iterable users, the payoff is what happens next:
- Leads flow into Iterable. Source Automations send captured leads to your connected platform, so new contacts can go straight into the automations you already run.
- You decide who gets sent. Use time on site, actions like add-to-cart or checkout, and email validation status as filters, and route each group to its own sequence.
- No paying for people you already have. Suppression lists remove existing contacts, and you can suppress visitors who buy within 15 minutes of landing.
- Your follow-up gets more personal. Each lead comes with the page URL and date of the visit, so your welcome series can match what they were browsing.
LiveOpens for Iterable: send when subscribers are in their inbox
Plenty of subscribers marked “inactive” are still reading. Your email just arrived when they weren’t looking and sank under newer messages. LiveOpens solves that timing problem.
InboxGeek syncs with the Iterable list you choose. When a subscriber is active in their inbox, InboxGeek triggers the Iterable journey you picked through an API call. That journey’s Email step then sends your message, so it lands at the top of the inbox while they’re looking. InboxGeek estimates it knows when 40 to 60% of your subscribers are actively engaged in their inbox.
- Your setup stays the same. You keep your lists and journeys in Iterable. LiveOpens just triggers the send.
- Cold subscribers get another real chance. Emails that arrive while people are reading give you a better shot at re-engaging them.
- Volume stays in your hands. Start with a daily event limit (InboxGeek suggests 200 per day) and choose how often one subscriber can trigger another event.
- You don’t get duplicates. Pick more than one list, and InboxGeek filters out duplicate contacts so no one gets several events.
Better together
Together, the two services cover both ends: LiveLeads brings new contacts into Iterable, and LiveOpens makes sure their first emails arrive when they’re back in their inbox.
Journeys triggered by API call
Iterable calls itself an AI customer engagement platform, built for brands that respond to customers in real time. InboxGeek fits Iterable’s journey model directly. Instead of tagging contacts, it triggers a journey through an API call. Set that journey’s Start node to the API call option with unlimited maximum entries, and require contacts to finish the journey before they can start it again. The next node is your email. You connect with a server-side API key, so save it as soon as you create it, because Iterable won’t show it again.
How to connect Iterable to InboxGeek
- Pick LiveLeads, LiveOpens or both. See the current offers on the LiveLeads and LiveOpens pages, then create your InboxGeek account.
- Add Iterable as a platform. You’ll need a server-side Iterable API key. See Adding a Platform: Iterable.
- For LiveOpens: follow the Iterable guide: Getting Started, List, Integration, Create Your Journey.
- For LiveLeads: create a source, place your script, then set up Source Automations to send leads to Iterable.
Iterable integration FAQs
Do I have to leave Iterable?
No. InboxGeek works with your existing Iterable account. You connect it, choose your list, and build one automation.
What does InboxGeek need from Iterable?
A server-side Iterable API key.
Will InboxGeek send emails for me?
No. Iterable still sends every email. LiveOpens tells Iterable when a subscriber is active, and your automation sends the email you chose.
How big should my list be for LiveOpens?
InboxGeek recommends at least 30,000 contacts tagged. Smaller lists still work, but results last for a shorter time.
Is LiveLeads compliant?
LiveLeads uses a compliant, opted-in identity graph and validates every address. See LiveLeads & Compliancy for details.
See what InboxGeek can do for Iterable users
Check the latest offers on the InboxGeek product pages, then connect Iterable in a few minutes.
