InboxGeek integrates with MailSend so you can grow your list from website traffic you already have and reach subscribers at the moment they are active in their inbox. You keep using MailSend for your lists, tags and drips. InboxGeek adds two services on top: LiveLeads and LiveOpens. There’s no migration and no new email platform to learn.
LiveLeads for MailSend: turn anonymous visitors into contacts
Most people who visit your site never fill out a form. Forms usually catch only the 2 to 3% of visitors who choose to fill them out, so the traffic you paid for leaves without a trace.
LiveLeads changes that with one lightweight script in your site header. It identifies visitors who never touch a form, matches them against a compliant identity graph, and validates each email address before it reaches you. InboxGeek reports that LiveLeads identifies 20 to 40% of anonymous US website traffic.
For MailSend users, the payoff is what happens next:
- Leads flow into MailSend. Source Automations send captured leads to your connected platform, so new contacts can go straight into the automations you already run.
- You choose which leads to send. Filter by time spent on site, by actions such as adding to cart or reaching checkout, and by email validation status. Route different visitors into different sequences.
- You don’t pay twice. Suppression lists filter out contacts you already have. You can also suppress visitors who buy within 15 minutes of arriving.
- Your follow-up gets more personal. Each lead comes with the page URL and date of the visit, so your welcome series can match what they were browsing.
LiveOpens for MailSend: send when subscribers are in their inbox
A lot of “inactive” subscribers aren’t really gone. Your email simply reached them at the wrong moment and got buried. LiveOpens fixes the timing.
InboxGeek syncs with the MailSend list you choose. When a subscriber is active in their inbox, InboxGeek adds a tag to that contact. A MailSend drip started by that tag then sends your newsletter, so it lands at the top of the inbox while they’re looking. InboxGeek estimates it knows when 40 to 60% of your subscribers are actively engaged in their inbox.
- Your setup stays the same. You keep your lists, tags and drips in MailSend. LiveOpens just triggers the send.
- Your engagement goes up. Reaching people while they’re reading helps you re-engage subscribers you had written off.
- You control the volume. Set a daily event limit (InboxGeek recommends 200 events per day to start) and decide how often the same subscriber can trigger an event again.
- You don’t get duplicates. Pick more than one list, and InboxGeek filters out duplicate contacts so no one gets several events.
Better together
Use both services and you cover the whole journey. LiveLeads turns anonymous visitors into new contacts in MailSend. LiveOpens then times their first emails for the moment they return to their inbox.
Projects, tags and drips in MailSend
MailSend organizes sending around projects, tags and drips. In its InboxGeek setup, you choose a project when you add the platform, InboxGeek adds a tag when a subscriber is active, and a MailSend drip whose first action is Send Newsletter delivers the email. Because MailSend may be winding down, treat this page as a reference for existing setups. If you’re choosing a platform today, ask InboxGeek support about alternatives, including the Webhook integration, so your LiveOpens and LiveLeads results don’t depend on a service that may stop.
How to connect MailSend to InboxGeek
- Pick LiveLeads, LiveOpens or both. See the current offers on the LiveLeads and LiveOpens pages, then create your InboxGeek account.
- Add MailSend as a platform. You’ll need your MailSend API key and project. See Adding a Platform: MailSend.
- For LiveOpens: follow the MailSend guide: Getting Started, List, Integration, Create Your Automation.
- For LiveLeads: create a source, place your script, then set up Source Automations to send leads to MailSend.
MailSend integration FAQs
Do I have to leave MailSend?
No. InboxGeek works with your existing MailSend account. You connect it, choose your list, and build one automation.
What does InboxGeek need from MailSend?
Your MailSend API key and project.
Will InboxGeek send emails for me?
No. MailSend still sends every email. LiveOpens tells MailSend when a subscriber is active, and your automation sends the email you chose.
How big should my list be for LiveOpens?
InboxGeek recommends at least 30,000 contacts. Smaller lists still work, but results last for a shorter time.
Is LiveLeads compliant?
LiveLeads uses a compliant, opted-in identity graph and validates every address. See LiveLeads & Compliancy for details.
See what InboxGeek can do for MailSend users
Check the latest offers on the InboxGeek product pages, then connect MailSend in a few minutes.