InboxGeek integrates with Listrak to help you turn existing website traffic into new contacts and send email when subscribers are actually in their inbox. You keep using Listrak for your lists and conversations. InboxGeek adds two services on top: LiveLeads and LiveOpens. Nothing moves out of your account, and there’s no new email platform to learn.
LiveLeads for Listrak: turn anonymous visitors into contacts
Forms only catch the 2 to 3% of visitors who decide to fill them out. Everyone else browses, leaves and is gone, even though you paid to bring them in.
LiveLeads closes that gap. You add one lightweight script to your site header, and it matches visitors who never touch a form against a compliant identity graph, then validates each email address before passing it to you. According to InboxGeek, LiveLeads identifies 20 to 40% of anonymous US website traffic.
For Listrak users, the payoff is what happens next:
- Leads flow into Listrak. Source Automations send captured leads to your connected platform, so new contacts can go straight into the automations you already run.
- You decide who gets sent. Use time on site, actions like add-to-cart or checkout, and email validation status as filters, and route each group to its own sequence.
- No paying for people you already have. Suppression lists remove existing contacts, and you can suppress visitors who buy within 15 minutes of landing.
- Your follow-up gets more personal. Each lead comes with the page URL and date of the visit, so your welcome series can match what they were browsing.
LiveOpens for Listrak: send when subscribers are in their inbox
Plenty of subscribers marked “inactive” are still reading. Your email just arrived when they weren’t looking and sank under newer messages. LiveOpens solves that timing problem.
InboxGeek syncs with the Listrak list you choose. When a subscriber is active in their inbox, InboxGeek sends an event for that contact to Listrak. A Listrak conversation triggered by that event then sends your message, so it lands at the top of the inbox while they’re looking. InboxGeek estimates it knows when 40 to 60% of your subscribers are actively engaged in their inbox.
- Your setup stays the same. You keep your lists and conversations in Listrak. LiveOpens just triggers the send.
- Cold subscribers get another real chance. Emails that arrive while people are reading give you a better shot at re-engaging them.
- Volume stays in your hands. Start with a daily event limit (InboxGeek suggests 200 per day) and choose how often one subscriber can trigger another event.
- You don’t get duplicates. Pick more than one list, and InboxGeek filters out duplicate contacts so no one gets several events.
Better together
Together, the two services cover both ends: LiveLeads brings new contacts into Listrak, and LiveOpens makes sure their first emails arrive when they’re back in their inbox.
Conversations in Listrak
Listrak describes itself as a marketing automation platform for email, SMS and the web, built for retail brands. In Listrak, InboxGeek works through events and Conversations. You create an integration in Listrak with List, Contact, Segmentation and Event access (InboxGeek needs all four), disable the IP address whitelist for it, and share the Client ID and Client Secret. When a subscriber is active, InboxGeek sends an event, and a Conversation triggered by that event delivers your message. For a retailer, LiveLeads adds shoppers who browsed but never joined the list.
How to connect Listrak to InboxGeek
- Pick LiveLeads, LiveOpens or both. See the current offers on the LiveLeads and LiveOpens pages, then create your InboxGeek account.
- Add Listrak as a platform. You’ll need a Listrak Client ID and Client Secret from a new integration (Integrations → Integrations Management). See Adding a Platform: Listrak.
- For LiveOpens: follow the Listrak guide: Getting Started, List, Integration, Create New Automation.
- For LiveLeads: create a source, place your script, then set up Source Automations to send leads to Listrak.
Listrak integration FAQs
Do I have to leave Listrak?
No. InboxGeek works with your existing Listrak account. You connect it, choose your list, and build one automation.
What does InboxGeek need from Listrak?
A Listrak Client ID and Client Secret from a new integration (Integrations → Integrations Management).
Will InboxGeek send emails for me?
No. Listrak still sends every email. LiveOpens tells Listrak when a subscriber is active, and your automation sends the email you chose.
How big should my list be for LiveOpens?
InboxGeek recommends at least 30,000 contacts. Lists under 15,000 are unlikely to show results.
Is LiveLeads compliant?
LiveLeads uses a compliant, opted-in identity graph and validates every address. See LiveLeads & Compliancy for details.
See what InboxGeek can do for Listrak users
Check the latest offers on the InboxGeek product pages, then connect Listrak in a few minutes.